A country in motion The land area of Brazil extends over 8.5 million square kilometers, occupying just under half (47%) of the area of Latin America. The country possesses 20% of all the world’s  biodiversity; an example of this natural wealth is the Amazon Rainforest, with 3.6 million square kilometers. The political and administrative organization comprises three main Branches of Power: the Judiciary, the Executive and the Legislative, and the principle of autonomy among the Union, the Federal District, 26 states and 5,563 towns and cities (IBGE/2003). Ranking fifth among the world’s most populated countries, the population of Brazil amounts to 50 million families or approximately 180 million inhabitants (2004), the majority – 81% – in urban areas. The national birth rate, which reached as high as 6.3 in 1960, currently stands at 2.1 children per female. The result of this decline, which can be associated to an improvement in social indicators and consequently in quality of life, will be a population whose majority of citizens will be aged between 15 and 44 years within the next four decades. This will represent one of the largest job and consumer markets among the countries on the American continent.

College offers SEO course for small businesses

Wednesday, 09 Sep 2009 13:48

SEO as a college course might be a new trend

Many small businesses don’t take advantage of online marketing tools like search engine optimization (SEO) but a group in Wisconsin is hoping to get more SMBs on board by teaching them about the technique.

The Small Business Development Center at the University of Wisconsin-Green Bay is offering a program at the end of this month that is aimed at teaching SMBs how search engine optimization (SEO) can improve their bottom line.

The course, which is titled “Efficient and Effective Search Engine Optimization for Business Owners,” will run on September 29 from 1:30 p.m. to 5 p.m. and will teach small business owners the importance of keywords and content in improving their ranking in search engine results pages.

Courses teaching the importance of search engine optimization (SEO) seem to be something that’s appearing on more college curricula.

The University of California, San Diego has been offering a course on search engine marketing (SEM) and search engine optimization (SEO) which gives students 2.5 credits. It appears to be the only school in the nation which offers a course on SEO for credit. The college calls search engine optimization (SEO) “most successful and cost effective way to promote a website properly and receive maximum ROI.”

Em breve teremos cursos univesitários de SEO…